发布时间:2024-09-12作者:彭晟旭点击:
电子游戏:
动作冒险类游戏
角色扮演类游戏
多人联机游戏
移动休闲游戏
流媒体:
视频流媒体平台(Netflix、亚马逊Prime Video)
直播流媒体平台(Twitch、YouTube Live)
音频流媒体平台(Spotify、Apple Music)
社交媒体:
互动平台(TikTok、Snapchat)
内容分享平台(Instagram、Pinterest)
即时通讯平台(WhatsApp、Messenger)
沉浸式体验:
虚拟现实(VR)和增强现实(AR)游戏
主题乐园和互动博物馆
沉浸式剧院和展览
社交活动:
音乐会和音乐节
运动赛事和展览
社交聚会和活动
户外活动:
远足和露营
骑自行车和滑板
水上运动(游泳、冲浪)
其他:
电子竞技比赛
网上购物和电子商务
在线学习和发展
2023 年年轻人喜爱的娱乐项目排行
1. 视频游戏 (56%)
2. 流媒体视频 (52%)
3. 社交媒体 (48%)
4. 音乐流媒体 (42%)
5. 网络漫画 (38%)
6. 实时直播 (35%)
7. 桌游 (32%)
8. 播客 (28%)
9. 电子竞技 (25%)
10. VR/AR (22%)
11. 电子书阅读 (20%)
12. 手游 (19%)
13. 在线课程 (18%)
14. 虚拟现实约会 (15%)
15. AR 游戏 (13%)
数据来源:
通用电气公司 (GE) 和 Newzoo 2023 年青年娱乐调查
eMarketer 2023 年数字媒体趋势报告
Statista 2023 年娱乐产业统计数据
Young People's Favorite Entertainment Activities
In the vibrant world of today's youth, entertainment plays an integral role in shaping their lives. From immersive digital experiences to adrenaline-pumping adventures, young people seek out a diverse range of activities to fill their leisure time.
Digital Delights:
The digital realm has emerged as a primary source of entertainment for Gen Z. Video games, social media, and streaming services offer an endless array of experiences. Immersive online games, such as Fortnight and Valorant, provide a shared space for virtual adventures and social interaction. Short-form video platforms, like TikTok, showcase a kaleidoscope of creative , from dance challenges to comedy skits. Streaming services like Netflix and Disney+ offer a vast library of movies and TV shows to cater to every taste.
Outdoor Escapades:
While digital entertainment holds immense appeal, many young people also crave the thrill of the outdoors. Extreme sports, such as skateboarding, mountain biking, and rock climbing, provide a surge of adrenaline and a sense of accomplishment. Nature enthusiasts embrace hiking, camping, and kayaking to connect with the beauty of the natural world. Adventure parks and trampoline centers offer a fun-filled environment for physical activity and social bonding.
Experiential Engagements:
In an era where authenticity is highly valued, young people seek out immersive and interactive experiences. Escape rooms test their problem-solving skills and teamwork, while interactive art exhibitions and installations invite them to explore their creativity. Pop-up events and food festivals offer unique opportunities for cultural immersion and social gatherings.
Social Media Interplay:
Social media has become an intrinsic part of youth culture, providing a platform for self-expression, social connection, and entertainment. Young people share photos, videos, and updates on their lives with their followers. They engage in online challenges, join virtual communities, and follow influencers who inspire them. Social media has also blurred the lines between entertainment and social interaction, with platforms like Snapchat and Instagram offering filters, augmented reality games, and live streaming features.
Passive Enjoyment:
While many young people seek out active and interactive entertainment activities, others prefer to relax and unwind with more passive forms. Reading, whether traditional books or e-books, remains a popular pastime, offering an escape into imaginary worlds and intellectual stimulation. Watching movies and TV shows provides a sense of relaxation and escapism. Some young people also engage in binge-watching marathons, spending hours immersed in a particular series or franchise.
In conclusion, young people's entertainment preferences encompass a vast spectrum of activities, reflecting their diverse interests and aspirations. From digital escapades to outdoor adventures, experiential engagements, social media interactions, and passive enjoyment, the entertainment landscape continues to evolve to cater to the ever-changing tastes and demands of Gen Z.
电子游戏
主机游戏(例如 PlayStation、Xbox、任天堂 Switch)
移动游戏(例如智能手机和平板电脑游戏)
个人电脑游戏
社交媒体
Instagram、TikTok、Snapchat、Twitter
内容创作和分享
在线社区和讨论
流媒体
电视节目和电影(例如 Netflix、Hulu、Disney+)
音乐(例如 Spotify、Apple Music)
游戏直播(例如 Twitch)
短视频平台
TikTok、YouTube Shorts、Instagram Reels
搞笑小品、舞蹈、教育内容
社交活动
与朋友聚会和娱乐
参加音乐会、节日和体育赛事
户外活动(例如远足、露营)
虚拟现实和增强现实
沉浸式游戏体验
教育和培训应用程序
社交互动
电子竞技
职业视频游戏比赛
观看和支持电子竞技团队
其他流行的娱乐形式:
看电影
听音乐
阅读书籍和漫画
艺术和创造性追求
桌游和卡牌游戏
收藏和爱好
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